"The Cultural Cause Marketing Opportunity:
A New Source of Funding for
Museums, Zoos and Aquariums"
Cultural Cause Marketing represents an untapped source of corporate funding for museums
that is far larger than philanthropy or sponsorship. This seminar will review
PatronPartner's latest survey research findings to show how significant the opportunity is, and
how museums can best position themselves to secure a new source of non-commercial corporate support.
After attending the seminar, participants will be able to understand the opportunity
and promise cultural cause marketing holds as a new model for corporate giving; one that allows museums to create public/private partnerships that strengthen their financial independence in a non-commercial way, changing the economics of corporate philanthropy to make it more valuable, cost-effective and efficient - not just philanthropic - for companies to fund our nation's most important cultural institutions.
Please send us an email asking to be notified about the schedule for upcoming seminars.
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